{"id":14509,"date":"2022-07-11T06:13:17","date_gmt":"2022-07-11T13:13:17","guid":{"rendered":"https:\/\/michaeljbrumm.com\/dcl-v3\/?p=14509"},"modified":"2024-01-02T09:21:10","modified_gmt":"2024-01-02T17:21:10","slug":"vendor-managed-inventory","status":"publish","type":"post","link":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/","title":{"rendered":"What is Vendor Managed Inventory (VMI) and What are the Benefits for an Ecommerce Business?"},"content":{"rendered":"<p><span data-contrast=\"auto\">If your 3PL has a large storage capacity, you may consider using them to help store your inventory. This is what\u2019s known as vendor-managed inventory (VMI). It&#8217;s a value-added service that is more common for larger companies whose products are manufactured in another country.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Here are the ways VMI works and how it can be beneficial for an ecommerce brand.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">How Does Vendor Managed Inventory Work?\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Instead of the merchant getting products from the manufacturer, storing them, then shipping them to a fulfillment company, products go straight from the manufacturer to the fulfillment center.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">With VMI a brand will instruct their manufacturer (also known as a vendor) to ship products directly to their 3PL. Products are technically still owned by the manufacturer, so they will be shipped under the manufacturer\u2019s name. The merchant can then buy inventory as they need from the manufacturer, even though the products are already being stored by their 3PL.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Vendor managed inventory works the best for brands selling consumer packaged goods and other products that move through inventory quickly. Enterprise hardware, like security cameras or components for electronics, like cases and headsets, are other good candidates for VMI. The ideal scenario is to have products that won\u2019t sit in inventory for a long time.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">How is VMI Different from Other Inventory Management Methods?\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Inventory management is a big task for any ecommerce business. Any business can receive product from their manufacturer and put it in a storage unit, or house it at their business before shipping it to the fulfillment provider. This requires a complex system of tracking to ensure you know the exact product counts that you\u2019re storing, and that are with your 3PL.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">With VMI accurate inventory management gets a bit more complex but hopefully also a bit easier for the merchant to manage.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The accuracy and ease of tracking vendor managed inventory all depends on the fulfillment provider\u2019s (the vendor!) technical support\u2014with a great warehouse management system (WMS) inventory tracking can be very simple. All parties should be able to see inventory levels in real-time and adjust accordingly. By having your 3PL manage inventory, it can take the burden off the merchant to keep up with product levels in storage.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Considerations to make when choosing to have your 3PL manage your inventory:\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Reordering. Understanding when to order inventory is a tricky balance. Because order volume fluctuates throughout the year, storage capacity is also an issue, determining who reorders inventory is a key component to VMI success.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Security. If there is any security breach, whether for the physical inventory or data within devices, who pays for that?\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Data tracking. It\u2019s always important to have real-time inventory data, but even more so with VMI. The merchant needs to be able to have an accurate count of their products, at the end of the day they are still responsible for them.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Bad product. If a shipment comes in of faulty or damaged products, is your 3PL responsible for checking it? Reworking it? Decide what happens in the contract and what the procedure will be so there\u2019s no confusion.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Industry insight! A VMI contract is much harder to break. VMI will increase the loyalty between merchant and 3PL. It\u2019s a much harder system to step away from once it\u2019s all set up.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">How Ecommerce Businesses Can Benefits from VMI<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Not all fulfillment providers will offer VMI to their customers. But there are some huge benefits ecommerce merchants can find in this service. Some include:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Products are closer to the fulfillment process, which saves time getting them to the line, especially during peak season.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"auto\">Inventory is now not on your books, but it is still guaranteed for you when it\u2019s ready to be purchased.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"auto\">Overall reduced costs! You\u2019ll save on shipping (from storage unit to 3PL), and potentially have lower storage costs in general, depending on how much your 3PL charges you for the service.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><span data-contrast=\"auto\">Tracking inventory is now simpler, because it\u2019s all under one roof, within your 3PL&#8217;s WMS.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<ul>\n<li data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><span data-contrast=\"auto\">Shipment receiving is smoother with your 3PL handling it. No ecommerce merchant needs to be an expert in all things shipping, let your professionals handle it if there are issues with your carrier.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">It\u2019s worth mentioning that the manufacturer also benefits from VMI because they have more space to manufacture more products and also the guarantee of products being sold even after they leave their facilities. Smaller ecommerce companies may think they can\u2019t pull something like this off, but if you have good relationships with your partners, it\u2019s just a conversation away.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">If you are seeking fulfillment support that also comes with many value-added services and customized solutions (like VMI), <\/span><a href=\"https:\/\/michaeljbrumm.com\/dcl-v3\/company\/get-started\/\"><span data-contrast=\"none\">reach out to DCL Logistics for a quote<\/span><\/a><span data-contrast=\"auto\">. We\u2019d love to hear from you.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>If your 3PL has a large storage capacity, you may consider using them to help store your inventory. This is what\u2019s known as vendor-managed inventory (VMI). It&#8217;s a value-added service that is more common for larger companies whose products are manufactured in another country.\u00a0\u00a0 Here are the ways VMI works and how it can be [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[20],"tags":[52],"class_list":["post-14509","post","type-post","status-publish","format-standard","hentry","category-fulfillment","tag-value-added-services"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.5 (Yoast SEO v26.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is Vendor Managed Inventory (VMI)? | DCL Logistics<\/title>\n<meta name=\"description\" content=\"Vendor managed inventory can help save on storage costs &amp; get products closer to the customer for faster fulfillment time. Read how VMI works for ecommerce brands.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Vendor Managed Inventory (VMI) and What are the Benefits for an Ecommerce Business?\" \/>\n<meta property=\"og:description\" content=\"Vendor managed inventory can help save on storage costs &amp; get products closer to the customer for faster fulfillment time. Read how VMI works for ecommerce brands.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/\" \/>\n<meta property=\"og:site_name\" content=\"DCL Logistics\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DCLLogistics\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-11T13:13:17+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-02T17:21:10+00:00\" \/>\n<meta name=\"author\" content=\"Maureen Walsh\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@dcl_logistics\" \/>\n<meta name=\"twitter:site\" content=\"@dcl_logistics\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Maureen Walsh\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What is Vendor Managed Inventory (VMI)? | DCL Logistics","description":"Vendor managed inventory can help save on storage costs & get products closer to the customer for faster fulfillment time. Read how VMI works for ecommerce brands.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/","og_locale":"en_US","og_type":"article","og_title":"What is Vendor Managed Inventory (VMI) and What are the Benefits for an Ecommerce Business?","og_description":"Vendor managed inventory can help save on storage costs & get products closer to the customer for faster fulfillment time. Read how VMI works for ecommerce brands.","og_url":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/","og_site_name":"DCL Logistics","article_publisher":"https:\/\/www.facebook.com\/DCLLogistics\/","article_published_time":"2022-07-11T13:13:17+00:00","article_modified_time":"2024-01-02T17:21:10+00:00","author":"Maureen Walsh","twitter_card":"summary_large_image","twitter_creator":"@dcl_logistics","twitter_site":"@dcl_logistics","twitter_misc":{"Written by":"Maureen Walsh","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/#article","isPartOf":{"@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/"},"author":{"name":"Maureen Walsh","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#\/schema\/person\/bc81d881eb8b181d8c951e6ac0087a06"},"headline":"What is Vendor Managed Inventory (VMI) and What are the Benefits for an Ecommerce Business?","datePublished":"2022-07-11T13:13:17+00:00","dateModified":"2024-01-02T17:21:10+00:00","mainEntityOfPage":{"@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/"},"wordCount":821,"publisher":{"@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#organization"},"keywords":["Articles About Value Added Services"],"articleSection":["Fulfillment"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/","url":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/","name":"What is Vendor Managed Inventory (VMI)? | DCL Logistics","isPartOf":{"@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#website"},"datePublished":"2022-07-11T13:13:17+00:00","dateModified":"2024-01-02T17:21:10+00:00","description":"Vendor managed inventory can help save on storage costs & get products closer to the customer for faster fulfillment time. Read how VMI works for ecommerce brands.","breadcrumb":{"@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/fulfillment\/vendor-managed-inventory\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/michaeljbrumm.com\/dcl-v3\/"},{"@type":"ListItem","position":2,"name":"What is Vendor Managed Inventory (VMI) and What are the Benefits for an Ecommerce Business?"}]},{"@type":"WebSite","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#website","url":"https:\/\/michaeljbrumm.com\/dcl-v3\/","name":"DCL Logistics","description":"Logistics and Fulfillment Experts","publisher":{"@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/michaeljbrumm.com\/dcl-v3\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#organization","name":"DCL Logistics","url":"https:\/\/michaeljbrumm.com\/dcl-v3\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#\/schema\/logo\/image\/","url":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-content\/uploads\/2023\/05\/DCL-Icon-Transparent.png","contentUrl":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-content\/uploads\/2023\/05\/DCL-Icon-Transparent.png","width":153,"height":153,"caption":"DCL Logistics"},"image":{"@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/DCLLogistics\/","https:\/\/x.com\/dcl_logistics","https:\/\/www.linkedin.com\/company\/dcl\/"]},{"@type":"Person","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#\/schema\/person\/bc81d881eb8b181d8c951e6ac0087a06","name":"Maureen Walsh","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/michaeljbrumm.com\/dcl-v3\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/92a8327f195b45b2998fbb72af53feaf6cd55207b691df23673cd0c3fc9dbb10?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/92a8327f195b45b2998fbb72af53feaf6cd55207b691df23673cd0c3fc9dbb10?s=96&d=mm&r=g","caption":"Maureen Walsh"},"description":"Maureen is the Marketing Manager at DCL Logistics. A writer and blogging specialist for over 15 years, she helps create quality resources for DCL's innovative customers and many other ecommerce brands looking to optimize their business.","sameAs":["https:\/\/www.linkedin.com\/in\/maureenwalsh\/"],"url":"https:\/\/michaeljbrumm.com\/dcl-v3\/blog\/author\/maureen\/"}]}},"_links":{"self":[{"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/posts\/14509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/comments?post=14509"}],"version-history":[{"count":0,"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/posts\/14509\/revisions"}],"wp:attachment":[{"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/media?parent=14509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/categories?post=14509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/michaeljbrumm.com\/dcl-v3\/wp-json\/wp\/v2\/tags?post=14509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}