Activate in-banner shopping from display campaigns

HIGHLIGHT 6X increase in attributable sales from display ads

Context

This brand extensively uses programmatic display ads for their awareness campaigns. They wanted to extend this to also drive sales for their brands from these ads.

Solution

Leveraging our landing page builder, they activated a shopping experience that works natively within the banner ad, thus helping shoppers compare and choose retailers without a click through.

Results

This approach helped them drive 6X more sales from ads compared to traditional display ad campaigns.